Introduction

This case study highlights our collaboration with PMG for their client, Toast, in India. It showcases how our global collaboration and expertise resulted in a successful photo shoot that effectively captured the essence of Toast's brand.

Approach

1. Collaboration and Planning
   We began by closely collaborating with PMG to understand Toast's brand identity, target market, and objectives. Through extensive discussions and brainstorming sessions, we aligned our creative vision and developed a comprehensive plan for the photo shoot. Despite the geographical distance, our teams worked seamlessly together to ensure a cohesive approach.
   
   

2. Global Coordination and Execution
   Our collaboration spanned across continents as the PMG team traveled from the USA to India for the photo shoot. We coordinated logistics, including travel arrangements, location scouting, and equipment preparation. With a shared vision and effective communication, we executed the photo shoot, utilizing our collective expertise in photography and styling to capture compelling images that showcased Toast's products in the Indian context.
   
   

3. Post-production and Delivery
   Following the photo shoot, our teams collaborated on post-production processes, including editing, color correction, and retouching. We ensured that the final images accurately reflected Toast's brand identity and met their specific requirements. Once the editing was complete, we delivered the high-quality images to PMG for further use in Toast's marketing and promotional efforts.

Results

In summary, our collaboration with PMG for Toast in India showcased the power of global teamwork and expertise, resulting in a successful photo shoot that effectively captured the essence of Toast's brand.